About.
Business Studies is a broad subject in Social Sciences that allows for the in-depth study of a range of specialties such as accountancy, finance, organisation, human resources management and marketing.
Continuous progression: students are introduced to core business concepts and develop a broad understanding of how businesses work before they consider the decision-making tools that help business people move towards a more scientific approach to management.
Helps develop a holistic understanding of business: students investigate, analyse and evaluate business opportunities and issues. Building on this, and by using both qualitative and quantitative methods, they are encouraged to take a more strategic view of their decisions and recommendations.
Provides a real business focus: the new specification content encourages students to contextualise the theory and respond to real-life business case studies and evidence in the assessments.
Reflects today’s global world: in the second year of study, students develop an understanding of current global issues that impact on business, preparing them for their next steps in today’s global world. Develops transferable skills for progression to higher education: students will develop a multitude of skills, including numeracy, communication and an understanding of research methodology in order to make a smooth transition to the next level of study. Supports progression from KS4: the content builds on the understanding developed at KS4, avoiding unnecessary repetition while also ensuring that learners new to the subject are appropriately supported.#
Year One
| Theme One: Marketing & People | Theme Two: Managing Business Activities |
| Meeting customer needs The market Marketing mix and strategy Managing people Entrepreneurs and leaders | Raising finance Financial planning Managing finance Resource management External influences |
Year Two
| Theme Three: Global Business | Theme Four: Business Decisions & Strategy |
| Globalisation Global markets and business expansion Global marketing Global industries and companies (multinational corporations) | Business objectives and strategy Business growth Decision-making techniques Influences on business decisions Assessing competitiveness Managing change |
Career Pathways.
A business course is a great way to develop many of the transferable skills needed for working in a business environment.
Business Studies cover subjects such as accounting, finance, management and, entrepreneurship. This wide range of subjects reflects the multidisciplinary nature of business, and the importance of understanding all the key elements needed to make a business successful.
So it hardly surprising that Business Studies opens the doors to a number of career paths. These include Accounting & Finance, Business Management, Consultancy Retail & Sales, Marketing & Advertising, Human Resources.
"I enjoy studying business studies as it gives me an insight on how businesses have to operate, the ethical considerations that affect business choices and the ways businesses promote their products and services. By studying this course, i can present arguments and analyse judgements better which in turn has also helped me with my other subjects. What I like about the way we are taught business studies in AUEA, Is the support we get from the business teachers who are always willing to help and the specification-orientated booklets. The booklets contain all the information you would need for the exams and due to the way they are formulated, it means during class we go through and make notes that are concise and easy to understand.”
Assessment.
| At the end of your second year, you will participate in 3 exams.
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